XTG Projects
Chicago Bulls Madhouse Team Store
AVI-SPL helped outfit a new 10,000sq. ft. retail experience dubbed the Chicago Bulls Madhouse Team Store. Fans can explore interactive touch screens inside a technologically reinvigorated CTA train car. The car also features an interactive photo booth that allows guests to add themselves to iconic photos and share them on social media. Additionally, a large interactive timeline lets multiple fans simultaneously search through photos, videos, and fun facts about each team’s history.